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Creative Strategy Director

Company: VirtualVocations
Location: Mission Viejo
Posted on: November 15, 2024

Job Description:

A company is looking for a Sr. Director, Creative Strategy, Growth Marketing.



Key Responsibilities

Own and evolve creative strategy for performance campaigns, ensuring alignment with brand guidelines and compliance
Define KPIs and measurement plans to improve conversion rates and cost per acquisition
Manage relationships with creative agency partners and internal teams to ensure effective campaign execution


Required Qualifications

Bachelor's degree
12+ years of experience in marketing, with 3+ years in creative strategy or performance marketing
Deep understanding of creative A/B testing
Experience with various paid social channels, particularly Meta
Proven track record of driving measurable conversion or revenue results

Keywords: VirtualVocations, Tustin , Creative Strategy Director, Advertising , Mission Viejo, California

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